by Kristen Good | Mar 2, 2020 | Good Action, Good Branding
You have permission to STOP being everything for everyone. In your business that is. In life too BUT that is a much bigger topic! (Parents, I feel ya!) Business wise, Marie Forleo is right. If you are talking to everyone then you are not really talking to the people...
by Kristen Good | Feb 26, 2020 | Good Branding
You did it! The day has finally arrived. You’ve spent countless hours reviewing your analytics, building out your customer personas, and your refreshed branding is looking sooo good you can’t wait to show it off everywhere! You.are.feeling it! You’ve...
by Kristen Good | Feb 11, 2020 | Good Branding
Does the idea of writing (or re-writing) copy stress you out? Are you like me and have a list of things you’d like to update on your website…one day? Well, then I have a treat for you! Today I have a guest post by the talented copywriter and brand strategist, Courtney...
by Kristen Good | Feb 5, 2020 | Good Branding, Uncategorized
Here’s the deal. Just like Rome, brands aren’t built in a day. Building a brand that excites people requires constant maintenance and a lot of creativity. The moment you open your doors for business, you have to have more to say than “I’m here! Look at me! Buy me!” or...